American-Made Jewelry Gaining Favor, Says MVI

RAPAPORT... American consumers are turning to US-manufactured jewelry asmore women in the country create their own products, the CEO of luxuryconsultancy MVI Marketing told Rapaport News. While it is too early to say what impact the US-China tradewar could have, demand for US-made goods is increasing among female self-purchasers,Marty Hurwitz said Tuesday. That is especially the case in the nation's smallercities, as purchases in the larger population centers are more price-driven, henoted. "There seems to be a bit of a growing interest in andacceptance among consumers in a return to a made-in-the-US product forjewelry," Hurwitz said. "With a growth of female artisanal jewelry makers anddesigners, and a growth in the self-purchasing female consumer population, we'vebeen sensing...a little bit of an acceptance of paying premium prices for made-in-USAjewelry, and the attractiveness of made-in-the-USA jewelry." The trend may not be enough to overpower the scale ofChinese-made jewelry products in the short term, he added. However, "this iscertainly the beginning of a growth in a made-in-the-USA brand or label," he said.Image: US Navy