The first website I found with the product in stock sold it for $260 per pound.
A report late last year in the National Fisherman said prices for it had skyrocketed amid rising demand and a limited supply.
I'm talking about the reproductive organs of the sea urchin, referred to as uni at your local sushi shop.
These sweet little morsels of briny orange flesh have exploded in popularity as sushi has gone mainstream in America.
The creatures must be harvested by divers, and their long, thorny spines make that a tricky job. Not only that, destruction of their main food source - kelp beds - and changing weather patterns have led to lower than normal harvests in some areas.
Tom Trumper, owner of Pacific Rim Seafoods, said production last year was down 90% in the San Diego area.
Prices were listed as up 10% for the most recent year the Pacific Fisheries Information Network had data, but Trumper said that prices have "skyrocketed" beyond officially listed prices.
The National Marine Fisheries Service says the U.S. exported 443,719 kilograms of urchin to Japan in 2016 at a value of $31.85 million. That's about $32.50 per pound.
As I said, the website I found is selling them for $260 per pound.
What's the point, other than you should try uni if you haven't already?
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It's that 1) supply and demand always rule and 2) rare sea creatures that have human demand and that are hard to produce are worth a fortune.
It reminds me of the time my readers made 5X their money or more on a little company I recommended. It had cornered the aquaculture market for a sea snail that's blood was worth up to $900,000 per gram for pharmaceutical applications.
The company figured out how to sustainably grow and reproduce these creatures on land, using seawater from their natural environment. It also discovered how to harvest their blood without killing them, creating a sustainable supply.
It created a serious windfall for early investors.
And the same setup is happening again right now with another sea creature: the horseshoe crab.
Their blood is worth $60,000 per gallon.
And without it, CNN says, "medicine would return to the dark ages."
It's so crucial to the medical industry, that I'd bet you're alive today because of horseshoe crab blood and didn't even know it.
One company is cornering the market on it.
And if history is any indication, it should lead to big rewards for shareholders.
Call it like you see it,
Nick Hodge
Nick is the founder and president of the Outsider Club, and the investment director of the thousands-strong stock advisories, Early Advantage and Wall Street's Underground Profits. He also heads Nick's Notebook, a private placement and alert service that has raised tens of millions of dollars of investment capital for resource, energy, cannabis, and medical technology companies. Co-author of two best-selling investment books, including Energy Investing for Dummies, his insights have been shared on news programs and in magazines and newspapers around the world. For more on Nick, take a look at his editor's page.