Jewelry Brand Fana Names Sales Specialists

RAPAPORT... Fana, a New York-based bridal and fine-jewelry brand, has appointed three senior staff members to shore up its sales operations and interactions with retail partners.Shelby Sterrett, who joined the company in February, will lead sales development for the west region, which covers Colorado and all other west-coast states, the company said last week. Steve Rumanoff will hold the same position for the northeast, including New England and New York State. Meanwhile, Eric Sigg joins as national sales trainer and manager of "inside" or remote sales."By expanding our team to include Shelby, Steve, and Eric, we'll be able to connect with all our clients on a regular basis to contribute positively to their businesses," said Fana co-owner Bobby Jain.Images: Shelby Sterrett (top left), Eric Sigg (right) and Steve Rumanoff (bottom left). (Fana)