(IDEX Online) - The Plumb Club has appointed Michael O'Connor as marketing director. O'Connor, an industry veteran with over 35 years' experience in the industry, will be in charge of the organization's strategic marketing plan and initiatives.
He has held positions as director of corporate marketing for Frederick Goldman, Inc., as well as senior vice-president for Platinum Guild International - USA and chief marketing officer of Christopher Designs.
O'Connor has also been president of his own firm, Style & Substance, Inc. working with clients such as The Couture Show, Rio Tinto, Platinum Guild International, Benchmark, Leo Schachter, HSN and JTV.
He is also known in the television media as an industry expert appearing on numerous TV shows, such as The Today Show, ET, Extra, Access Hollywood, QVC and news programs across the United States.
"We were thrilled to be able to bring on someone of Michael's caliber and experience to head up our marketing", said Michael Lerche, The Plumb Club president.
"We believe that his knowledge of the industry and understanding of our vision and objectives, combined with his proven track record will help us achieve our goals."