Used Rolex Prices Soar as Covid hits Vacation Spending

By John Jeffay / April 10, 2022 / www.idexonline.com / Article Link

(IDEX Online) - Demand for used Rolex and other high-end watches is "absolutely off the scale," with some prices almost doubling in a year.Experts say the pandemic and its travel restrictions have directed luxury spend away from vacations, and towards pricey timepieces.Pre-owned gold Rolex Cosmograph Daytonas (pictured) that were selling for $52,000 a year ago can now fetch $96,000.A used Rolex Milgauss has increased in price from $8,200 to $14,500 in a year, and the Explorer II model is up from $7,500 to $13,000, according to the online retailer Hodinkee."It's Economics 101," said Rob Corder, the editor of the WatchPro industry magazine. "If demand gets ahead of supply, prices are just going to go up and up."Last year Rolex released a statement saying: "The scarcity of our products is not a strategy on our part."Current production cannot meet the existing demand in an exhaustive way, at least not without reducing the quality of our watches."Steven Kaiser, chief executive of  the Australian watch chain Kennedy USA, told the New York  Times: "The biggest competitors to our industry were not other brands, but other luxuries like travel, entertainment, going to restaurants and Broadway shows. You didn't do those things for two years, so our industry was booming."

Recent News

Crypto market size continues to catch up with gold

November 18, 2024 / www.canadianminingreport.com

Crypto stealing some of gold's thunder

November 18, 2024 / www.canadianminingreport.com

Gold stocks drop on metal price decline

November 11, 2024 / www.canadianminingreport.com

US a major market for Canadian mineral exports

November 11, 2024 / www.canadianminingreport.com

Gold stocks down along with broad equities decline

November 04, 2024 / www.canadianminingreport.com
See all >
Share to Youtube Share to Facebook Facebook Share to Linkedin Share to Twitter Twitter Share to Tiktok